Pardon My Fro™ APPAREL

Dress up or down in style

Pardon My Fro™ HAIR CARE

Hydrate, nourish, and define natural curls

Pardon My Fro™ HOME DECOR

Create A Space You Love

Feel In Your Power

At the start and end of every day

~ Take The 2 Minute Hair Quiz ~ Find Your Personalized Routine

HOROSCOPE PRINTS

New Horoscope Prints ~
Libra Prints

$60.00 USD

Our gorgeous Zodiac prints will look perfect on your walls to help you be empowered by your inner Zodiac Queen! These prints also make a perfect gift for you beloved girlfriends...

New Horoscope Prints ~
Virgo Prints

$60.00 USD

Our gorgeous Zodiac prints will look perfect on your walls to help you be empowered by your inner Zodiac Queen! These prints also make a perfect gift for you beloved girlfriends...

New Horoscope Prints ~
Leo Prints

$60.00 USD

Our gorgeous Zodiac prints will look perfect on your walls to help you be empowered by your inner Zodiac Queen! These prints also make a perfect gift for you beloved girlfriends...

WORD ON THE BLOCK

Black women are expected to be a core customer group, but Bly anticipates the reach of Pardon My Fro broadening beyond them. “I’m thinking about women who may not have curly textured hair, but their kids do, whether they adopt or their kids just have the genetics of having curly hair” she says.
Let me be clear: The packaging is what got my attention (I was sold on the yellow lips and big earrings!) but the hydration and texture is what kept me coming back
It takes a village. This is not me alone," Bly told Insider, referring to her hair products. "I was sending my samples to my salon friends and they were like, "this ain't it yet." And then that last batch I sent out, everybody was like, 'This is the one.
Black hair is our culture. Pardon My Fro is about women lifting each other up.  Our vision is to offer women like her products in which they can literally see themselves,” Bly explained.

I get my inspiration from everyday life, fashion, TV, patterns and bold colors. I love sharing my art and love when people “get” my art and share on social media.

Fierce Fashion For All

Introducing our most popular stylish, fierce, and funky looks of the season.

Dana's Illustrations

Dana started Pardon My Fro to celebrate women. The women in her designs—which she calls her dolls—represent living life on your own terms and doing it with remarkable style.

Shop the Routine

We know what we are doing when we say soft, hydrated, bouncy curls.

TRAVEL BAGS

Fierce ~ Funky ~ Fresh ~

$150.00 USD

Spacious and rugged, our large travel bag makes it ideal for a 3-6 day trip. So pack your clothes, toiletries and of course your boots. They’ll all fit comfortably in a bag that...

Fierce ~ Funky ~ Fresh ~
Squad Travel Bag Orange

$150.00 USD

Spacious and rugged, our large travel bag makes it ideal for a 3-6 day trip. So pack your clothes, toiletries and of course your boots. They’ll all fit comfortably in a bag tha...

Fierce ~ Funky ~ Fresh ~
Squad Travel Bag Red

$150.00 USD

Spacious and rugged, our large travel bag makes it ideal for a 3-6 day trip. So pack your clothes, toiletries and of course your boots. They’ll all fit comfortably in a bag that...

From The Blog

A Squad's Solo Travel Guide: Beach Day

Everything You Needed To Know About Hair Milk

The 4C Kinky Curly Hair Guide

Self Care = Bedroom Makeover