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DESIGNED WITH 4A-C CURlS IN MIND

“Pardon My Fro™ is a statement, not a question. It’s haircare that dares to celebrate the bold, the beautiful, and the unapologetic.”

— Dana Bly, Founder

"Truly defines my curl and hydrates my hair."

"My natural coils are popping!"

"The best Edge Control I've Ever Used"

"My 4c hair feels soft and easy to comb."

MEET DANA BLY, FOUNDER & CEO

After My Own Big Chop..

I noticed a glaring absence of bold representation that spoke to me in the natural hair care aisle.

As a self-taught designer, I created a diverse range of illustrative “dolls” adorned on our hair care line. Drawing inspiration from my immediate family and influential Black women in the world, each creation became a vibrant celebration of beauty and empowerment.

Customer Reviews

Overall rating: 4.8 / 5 from 7149 reviews.

Customer photo review of Royal White Shower Curtain

The shower curtain is beautiful! I decided to freshen up my teen daughter’s bathroom as a surprise after she left for college. I was so impressed with how it turned out, I couldn’t wait for her to come home to see it. I had to send her a video. She loves it.

Royal White Shower Curtain

Customer photo review of Mahogany Tote Bag

This purse elevated my look by 100%🥰

Mahogany Tote Bag

Customer photo review of Ziggy Fleece Throw Blanket

I absolutely love my blanket.. It’s so soft and cuddly.. and very sturdy.. it’s definitely my new favorite comfort piece. I will definitely buy another.

Ziggy Fleece Throw Blanket

Customer photo review of AFROBRATS™ Oliver Shower Curtain

Great quality products, quick shipping and good communication. I love that our little black boys are starting to get some type of representation!

AFROBRATS™ Oliver Shower Curtain

Customer photo review of Hair & Scalp Oil

I haven't used yet but everything I've gotten from here has always been good quality so I expect nothing less

Hair & Scalp Oil

Customer photo review of Shanell White Shower Curtain

Great quality. Lightened up my room. This is my second shower curtain. Love it!

Shanell White Shower Curtain

Customer photo review of Royal White Shower Curtain

I love the shower curtain and bath mat. It makes me feel luxurious and joyful.

Royal White Shower Curtain

Customer photo review of Squad Espresso Brown Cosmetic Bag

First, customer service is great! I reached out because I got the wrong color first. Timely response, within hours; return label sent immediately and they shipped out the correct item next day. Couldn’t ask for better. The product? Top quality!! Soft and durable plus soo cute! The artwork is lovely. The inside color is beautiful and bright, plus multiple compartments. Tbh, it’s more than a cosmetic bag, I could totally rock it as a clutch! Thank you so much!

Squad Espresso Brown Cosmetic Bag

Customer video review of Mane Mafia 40 fl oz Tumbler

Love her !!! It’s PERFECT! Kept my drinks cold ALL SUMMER. Just get it!

Mane Mafia 40 fl oz Tumbler

Customer photo review of Moisturizing Hair Mask 12-Pack

I started using during wash day on my daughter’s hair. It makes her hair soo soft that I started using myself. It smells great and one packet covers your whole head. I love this!

Moisturizing Hair Mask 12-Pack

Customer photo review of Mane Mafia 40 fl oz Tumbler

My favorite! I vowed to never, ever carry a tumbler! But babbbyyyy...this right here....A GAME CHANGER!!!!!! LOVE UT!

Mane Mafia 40 fl oz Tumbler

Customer photo review of Hair & Scalp Oil

Lovely hair oil that prompted me to buy and try your other items. Excellent product.

Hair & Scalp Oil

Customer photo review of Pass The Crown 40 fl oz Tumbler

Quickly received these 5 beautiful tumblers.Ordered 4 Pass the Crown & 1 Maine Mafia to give as gifts. They are large and gorgeous! Well made and sturdy. Every lady should treat herself to this gift! Something you can use daily. Fella's put this on your to buy for her list asap! You will definitely get rewarded!

Pass The Crown 40 fl oz Tumbler

Customer photo review of Squad Hot Pink Cosmetic Bag

The colors on this bag are beautiful and vibrant. I’m very happy with my purchase.

Squad Hot Pink Cosmetic Bag

Customer photo review of Mane Mafia 40 fl oz Tumbler

This tumbler is beyond gorgeous. Great quality and the details are amazing. Definitely worth every penny 👌🏾.

Mane Mafia 40 fl oz Tumbler

Customer photo review of Harmony Duvet Cover & Pillow Sham Set

I love my duvet! Compared to other duvets I have bought in the past, this duvet was easy to put in. The duvet is high quality and comfortable!

Harmony Duvet Cover & Pillow Sham Set

Customer photo review of Harlem Cosmetic Bag

I purchased two. 1 in pink for myself. The brown i am saving for a birthday gift for a friend.

Harlem Cosmetic Bag

Customer photo review of Squad Yellow Cosmetic Bag

This was purchased as a gift for my niece and she loved it! She travels a lot so it's going to come in very handy. Makes a very cool gift. Everyone can use a makeup bag.

Squad Yellow Cosmetic Bag

Customer photo review of Pardon My Fro Gold Logo Bag Charm

I use my pencil bag like a clutch.., so it’s only fitting to add the bag charm to it. Then I throw the entire clutch in my bigger bag when needed doubles as a hand bag organizer without the fuss. The quality of both is top tier. I feel proud carrying something that blend with my organic aesthetic by birthright

Pardon My Fro Gold Logo Bag Charm

Customer photo review of Harlem Cosmetic Bag

This was a birthday gift for my cousin and she loved it! It was perfect for her cosmetics!

Harlem Cosmetic Bag

Customer photo review of Harlem Sling Bag

I love my bag. Its a nice size for me. Not too big, not too small. I highly recommend.

Harlem Sling Bag

Customer photo review of Harlem Sling Bag

I absolutely **LOVE** my bag! 😍 I get so many compliments everywhere I go. My sister keeps begging me to order her one too, I told her as soon as I have the money, I’ll definitely get her one! 😂 I wear this bag with everything… and YES, I sure do! It’s stylish, versatile, and goes with every outfit. If you’re thinking about getting one, don’t hesitate you won’t regret it!

Harlem Sling Bag

Customer photo review of Royal Woven Throw

I love this throw. I purchased several of nearly all of the throws when they were on sale for $19. Best deal EVER. I CANNOT WAIT TO GIVE THEM OUT FOR CHRISTMAS FOR OUR GIRLFRIEND'S GIFT EXCHANGE.

Royal Woven Throw

Frequently Asked Questions

  • Who is Pardon My Fro?
  • What is the inspiration behind the vibrant illustrations on Pardon My Fro products?
  • How long does the fresh scent last?
  • Can this line be used on wavy hair, or is it just for curls?
  • Are all products free from sulfates and parabens?
  • Do the products need to be used together?
  • Are all products good for a sensitive scalp?
  • Can I use the products on gray hair?
  • Can I use the products on my child? What is the target age range?
  • Can products be used on dry or wet hair?